The Packaging Periodical

For many food businesses, sustainable packaging starts with a simple goal: reduce environmental impact. But after years of working with bakeries, cafés, restaurants, and retailers, we’ve learned that great sustainable packaging does much more than that. It can strengthen your branding, improve customer perception, and help your business stand out in a crowded market. At Georgette Packaging, we help ambitious businesses create packaging that balances sustainability, functional

If you’re choosing packaging for your brand, the decision between different types of paperboard isn’t just about materials, it’s about how your product shows up on the shelf, how your brand is perceived, and how your budget is spent. There are two types of boards that are commonly used: SBS and Kraft. As a packaging broker working with bakeries, cafés, restaurants, and retailers, we’ve helped dozens of clients navigate this exact decision. And the truth is: there’s no “better

If you run a retail shop, bakery, coffee shop, restaurant, food brand, or beauty brand, you’ve probably asked yourself this question at some point: Is branded packaging worth it? After working as a branded packaging broker and consultant since 2018, I’ve seen firsthand how the right packaging can transform the way customers see a business. I’ve also seen the opposite. Great products hidden inside generic or cheap-looking packaging that does nothing for the brand. Branded pack

Branded packaging was an inexpensive way to market myself through the end customer. For a while I had plain kraft boxes that I stamped with a logo, but it didn’t have much of a punch to it- there was nothing special or unique about it. So I saw a lot of change when I started using the branded boxes with how often people would take photos with them or talk about them.